Differences between SEO and SEM

15 Nov,2021

When talking about digital marketing, it is inevitable not to talk about SEO and SEM. However, these are concepts that are often confused ou misued.
For this reason, DIWA has prepared a simplified comparison of these terms so that all your doubts disappear.

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Why should you adopt a Content Marketing Strategy?

13 Oct,2021

Content Marketing is a long-term strategy focused on developing a relationship with the target audience, providing quality and relevant content. Learn what are the main benefits of adopting this strategy.

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SEO: What it is and how it works

11 Oct,2021

If you have a website or an online store, you have certainly heard about SEO and its importance. Read our article and get to know what we are really talking about and how it works.

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3 Reasons to start investing on Google Ads

04 Oct,2021

Google Ads (also known as Google adwords) is the most used online advertising tool in Digital Marketing. Find out why!

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4 Steps to build the right digital marketing plan

13 Jan,2020

Creating a digital marketing plan is a key step in ensuring the success of your marketing strategy. TO help you through the creation process, we've put together 4 essential steps for a successful marketing plan!

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Differences between SEO and SEM

Why should you adopt a Content Marketing Strategy?

SEO: What it is and how it works

3 Reasons to start investing on Google Ads

4 Steps to build the right digital marketing plan

Let's get to work!

Let's get to work!